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What is digital transformation?

New technologies, such as mobile, social media and enterprise collaboration platforms, have permanently changed the way people interact and communicate with each other and with businesses. As people become increasingly wired and tech-savvy, companies must keep up with the dynamic customer landscape. This goes beyond simply adding new mobile and social channels, but also includes necessary transformation of the internal organization to both meet changing customer demands and to do so quickly.


The essence of digital transformation comes down to people and how their digital behaviours differ from that of the traditional customers before them. This includes re-alignment of business models and integration of new digital technologies to deliver a unified and frictionless customer experience. 

Delivering powerful solutions. To get you results.
Key challenges that you face
  • Understand value and use of digital and online channels for business (e.g., websites, social media, blogs, online communities etc.)

  • Determine sustainable RoI for digital initiatives

  • Understand how to access, engage and retain digital customers

  • Integrate digital channels and social media into existing business operations

  • Use digital channels and social media to engage employees and brand ambassadors

How we can help you

We help you discover ways to improve your business with a combination of digital technologies, such as social collaboration, mobile, location based and analytics solutions. The results ultimately leading to increased revenue, improved operational efficiency and better customer experiences. We work closely with you to create tailored solutions that fit your company’s specific needs.

We offer a wide cross-functional expertise in digital transformation to help companies address those challenges:

Strategy & Implementation
  • Define strategic roadmap for digital initiatives based on business goals

  • Define digital customer journey and map customer needs

  • Design and implement digital transformation of internal structures (e.g., processes, governance, resources, organizational structure)​

Customer Experience
  • Identify digital target audiences and user personas

  • Brand ambassador / key influencer activation (employees, customers, partners)

  • Content strategy, engagement and activation​

Governance & Risk
  • Develop governance policies, procedures and operational guidelines

  • Develop social media monitoring approach

  • Social data analytics for business and competitive intelligence​​

Training & Coaching
  • C-Level and senior management education

  • Employee training and certification program development (e-learning or in-person)

  • Workshops and facilitation

  • User guides, manuals and other training documentation

What We Have Done

Take a look at some of our cases.
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